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Scaling Horizontally > Scaling Vertically

Scaling Horizontally > Scaling Vertically

I feel like when people think of the word “scale”, they think of hiring. Makes sense, right? Need more sales? Hire more salespeople. Churning customers? Hire customer support. Need more signups? Hire more marketing people.

This is how scaling has worked for quite a long time..maybe forever. But, in this type of sc…